RexChouk
One of our favorite collaborations to date, the Rex on The Beach collection was inspired by summer feels. Rex Chouk’s creative approach was amazing and we managed to make a series of products: Beach Bags, Towels and pouches. The perfect combo for any summer vacation. 5% of sales goes towards supporting Sanad; Children’s cancer support society.
RexChouk emerged on a plane in the Summer of 2013, flying somewhere between here and there, Saudi Arabia and the West. He is made of pure bone – the first manifestation of the soul, neither white nor black. Yet as a skull, his self-portrait also represents the first mask to our spirit-selves.
His paintings are a contemporary commentary of our system: characters and expressions imbued with icons and slang from global pop culture. Going beyond the typical narrative of a Saudi Arabian living in cosmopolitan America, Rex Chouk’s character rather embodies a spirit exploring corporeality, seeking to manipulate perception in order to show the sincere symmetry of our global system.
Having a passion for entrepreneurship and sustainable impact, his inspiration comes from this engineering of left brain with right brain – energy and frequency expressed in a linear way. Often linked to the painting styles of Basquiat and Haring, RexChouk says that his inspiration comes more from them as culturally active spirits, rather than as artists of specific technique. As a self-taught artist himself, he prefers to use his own hands over tools, for not only does it dry faster – a key method for his hyper-active mass production of creation – but it also lets him know exactly where to touch the canvas in order to feel the symmetrical force. As a multimedia artist exploring painting and drawing, illumination and sound, RexChouk shows us that the function of our system is the divine connection of the physical world, electrified and intoxicated.
https://rexchouk.com
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